Conquer your camera fears!


You may have noticed social media favoring video over other forms of content. Social media platforms are encouraging users to create their own videos to upload and share. For camera-shy users, this may seem daunting! However, there are ways to overcome video-stage-fright and find success in the meta of social media. Here are some of our top tips on creating great videos for camera-shy agents!



It can be tough to know the best ways to make videos when you’re just starting out. Luckily, you don’t have to reinvent the wheel! Keep your eyes peeled for videos you enjoy watching! Ask yourself what it is about the video you enjoy and see if you can replicate it. Over time, you’ll begin to develop your own voice and style from accumulating inspiration from other creators! Also, try to look for people making successful videos about things that relate to your industry. This will give you a kind of formula for perfecting your own videos!



The best way to get good at something is by actually doing it! Get out your phone or camera and press record – even if you’re not going to make a post! Your first take might be killer, but more often than not, you’ll end up throwing your first attempt and refining the message in later tries. And remember to have patience with yourself! The more you practice making videos, the more comfortable you’ll become. Learn by doing! 



Thankfully, your videos don’t need to be excessively long to be successful. In fact, shorter videos tend to perform better on social media sites like Facebook and Instagram. Before filming, try to think about what you want to say. Your first take is probably going to be the longest one! After a couple takes, your message should become more clear and concise. Whether talking about a listing, sharing a fun story, or promoting your favorite local business, try to keep the video around three minutes. Anything longer would be better suited for video-specific platforms (which is a whole other beast)!



As with any developing skill, it’s important to have patience and keep working at it. Improving your camera-confidence will allow for new and personalized ways to create content and keep your audience interested. See what works best for you and try to have fun! 


Posted on December 9, 2019 at 3:21 pm
REMAX Metro | Category: Uncategorized

25 hours in a day?


Can we increase the amount of time in our limited 24-hour days? Probably not. BUT, there are alternative ways to make the most of what we’ve got! Want to know how you can keep yourself on track, without getting lost in a sea of commitments? Improve the organization of your schedule with these time management tips! 



Important events should never be forgotten. If you have a meeting to attend, a task to complete, or a place to go, put it on your calendar! This will help you keep track of the things you don’t want to forget without distracting you from the task at hand. Also, make sure you include times so you can plan your day accordingly! Physical calendars are a great place to start. But if you’re constantly on the go, look into getting an online calendar. This way, you can access your schedule from multiple devices, regardless of where you are! 



Start your day by tackling your biggest, most important tasks (or MIT’s). The ‘impending doom’ of a huge task can cause unnecessary anxiety and be quite distracting. Avoid the stress by getting your MIT’s done first! This will also create some momentum to propel you through the remaining tasks with increased productivity and confidence. Plus, finishing the task that takes the most time and energy may allow you more time at the end of the day to unwind! 



Sometimes the things that take up the most time are your extra commitments! Although it’s wonderful to attend events and offer your help, it’s also extremely easy to become overloaded with too many obligations. If your schedule is already full, give a firm no! Or, postpone until your schedule is clear and ready for your commitment. Remember, overwhelming yourself will hurt a lot more than it will help. Don’t take on more than you can handle! You’ll thank yourself for it later on.  



You don’t need extra hours in a day to make better use of your time. Try these tips to see how your efforts are affected! And, if you find a better way to work efficiently and lower your stress levels, keep at it! Time management will vary from person to person; find your groove and stick with it! 


Posted on December 2, 2019 at 8:36 pm
REMAX Metro | Category: Uncategorized

How to Crush Your Coming Soon’s!


‘Coming Soon’ listings are houses currently unavailable to be shown or purchased. Marking a home as ‘coming soon’ helps the seller have additional time to move out, prepare for open houses, and get all of their ducks in a row. They’re also a great tool to build suspense and allow time for discovery. So how can you use coming soon’s to your advantage? Kaitlyn Kellin, one of RE/MAX Metro’s top agents, shared some of her tips on what she does with ‘coming soon’ listings!



Make a post about your coming soon’s online! By including pictures and a bit of limited information about the listing, potential buyers are able to learn just enough to ignite some curiosity. This will motivate them to stay up to date with all information regarding the home! Kaitlyn also recommends blasting the coming soon to your sphere or agent group through constant contact. Utilize your online tools to spread the word and gain some traction on your listing! 



‘Coming Soon’ signs are a great way to inform people of the upcoming listing. Place a rider on your sign to let people know what the listing’s status is. Also, look for fun ‘coming soon’ signs to place in the front yard to draw in more attention! Signs are another great tool to inform potential buyers and build up suspense about the house. 



Postcards and other forms of print are another great way to spread the word about your coming soon listing. Although they might not be great for every listing, postcards, flyers, and mail-ins can be an effective tool to deliver all necessary information to buyers. Include photos of the house, features, and information to contact you to maximize its success. Even if they don’t follow up on the given coming soon listing, they’ll still have your contact for any future business they might have!


The best way to create hype for a ‘coming soon’ listing is to get the word out there! Whether online, in the yard, or in the mail, look for ways to inform people of your listing. Through this, you’ll increase the chances of picking up a buyer! 


Kaitlyn Kellin, Top RE/MAX Metro Agent


Posted on November 26, 2019 at 6:42 pm
REMAX Metro | Category: Uncategorized

The Definition of iBuying


You may have heard the term “iBuying” before. iBuyers have the ability to use technology to make an instant offer on a home. So what does this mean for the buyers and sellers?  Keep reading for a closer look into the world of iBuying!



Normal real estate transactions often take a lot of patience. The buying and selling process tends to be lengthy! Buyers are frequently caught searching for the perfect home, which means plenty of home visits and inspections. Sellers are commonly waiting for the right buyer with the right asking price. With iBuying, both buyers and sellers have the ability to work the entire transaction from the comfort of their own home! Walk-throughs and offers can be completed online at any time. With iBuying, the whole transaction can come to an end in a matter of days! 



There’s lots of finality in buying and selling homes. However, iBuying has plenty of flexibility to meet any changes you need! The time frames are completely adjustable to match up with your schedule. If the seller needs a little extra time after the transaction is completed, iBuying allows for that possibility. Flexibility in transactions allows the buyer and seller to feel in control and comfortable. 



This increased level of comfort can be invaluable to sellers. With common real estate transactions, there’s always a possibility that the deal will fall through. Mortgages can be rejected and appraisals may come in too low. But with iBuying, the sale is almost always final. Buyers are also able to send inspectors to check for any necessary renovations. The confidence goes both ways in iBuying – which helps to put all minds at ease in a fairly stressful ordeal! 



The primary appeal of iBuying is the quick and simple nature of the transaction. But the additional level of accommodation and certainty that goes along with it is a definite bonus! Hopefully, iBuying will help make the entire buying process easier for all! 


Posted on November 15, 2019 at 1:44 pm
REMAX Metro | Category: Uncategorized

The Best Ways to Follow Up with Clients

Getting more customers is often a primary focus in business. But following up with them after the transaction is complete is just as important! Today, good business is dependent on creating connections and developing a quality network. One of the best ways to do this is by staying in contact with your clients. Tina Herrell, one of RE/MAX Metro’s top agents, shared some of her tips on how she follows up with her clients. 



Communicating with your clients may seem like an obvious point to make, but it is the most important (and easiest) way to follow up! Simply reach out and see how your clients are doing to reinforce a good relationship – or just say hi! When you take time out of your day to check in with them, your clients will feel as though they are more than just another transaction to you.  Plus, you can get as simple or complicated with it as you’d like. Try anything from sending a text to writing a personalized letter! Over time, this will build a network of people around you.



Another way to follow up with your clients is by joining them in their passion projects. If they’re hosting a social event or involved with a charity, look for ways to help out or be included! Offering your physical support will show your interest in and dedication to them. Additionally, these events allow for the chance to build new relationships and get possible leads! See about getting involved in these kinds of functions! 



Take the time to organize an event and say thank you! Hosting client appreciation parties are a great way to get everyone together and celebrate. With music, food, drinks, and party games, you can give your clients a big thank you for their business. If a big party seems daunting, Tina suggests a more intimate get-together setting. You can invite a smaller group of clients to your home or out to dinner and catch up! Although this method may take more time and energy to do, it’s a fantastic and fun way to follow up with your clients and say thanks!  



Following up with clients is a key component when curating your network. Work to establish a real connection with them! Follow up’s should leave them feeling valued and cared for. This way, they’ll be more likely to recommend others to you or come back in the future!


Posted on November 4, 2019 at 7:35 pm
REMAX Metro | Category: Uncategorized

A top agent’s guide to maintaining a good sphere of influence!


Making the right impression is always important in business. Whether it’s meeting new people or staying in touch with others, relationships are a vital part of building a quality network. So what are the best ways to maintain good relationships while cultivating new ones? Top agent Chris Hounchell shared some tips on how he manages a good Sphere of Influence! 


“There’s very little as powerful as physical face time when trying to build a quality network.” – Chris Hounchell



It’s easy to get excited or passionate about your business in conversation. And that’s a great place to be! People love to celebrate the things you care about. However, people don’t like being ‘sold-to.’ While talking to groups about your business, be sure to avoid the sales-pitch kind of conversation. If you work only to educate them on who you are and what you’re about, you’ll be more likely to maintain a relationship with that person – and possibly develop a lead! 



Networking events are the perfect place to get connected with people. Go out of your way to shake hands and meet new people! A good Sphere of Influence is dependent on establishing connections. Chris recommends Flash Networking; get in, make an impression, and Irish goodbye your way onto the next event!



The concept of reciprocity is an important one to remember. Sometimes, giving time, energy, or even money is necessary to develop and maintain your relationships. However, positive actions are often repaid! Look for ways to serve your community and the people in it. You’ll be surprised to see the effects of your efforts! In doing this, you’ll receive new and improved friendships, connections, and even business! 



Although time-consuming, the rewards from your activity in the community make it completely worth your while! After all, a good Sphere of Influence is reliant on people. Always look for ways to converse, interact, and serve others! Through this, you’ll find yourself rooted in a community of people just as passionate and dedicated as you. So get out there and make some connections!







Chris Hounchell, Top RE/MAX Metro Agent


Posted on October 21, 2019 at 7:55 pm
REMAX Metro | Category: Uncategorized

Open House Tips

Every real estate agent has their own methods for hosting an open house. RE/MAX Metro asked realtor® Mashonda Smith to give us a look into the ways she creates a fun, successful event!


Most of the time, leaving all the planning to the last minute results in a less than successful open house. Without the proper steps taken beforehand, possible buyers are less likely to see the listing or plan to come see it. Preparing ahead of time also allows for the listing to be distributed to websites in advance. Try to post your listing to the MLS three or more days before to improve your chances of open house success!


A traditional (and very practical) way to reach the public is using good ol’ trusty open house signs. Place a rider on the signpost a few days before to advertise the date of the event. Then, place three or so open house signs in the yard of your home! If possible, ask neighbors to put additional signs in their own yards. Not only could this help spread the word, but that conversation may open the door for a possible transaction later down the road!


Having comps on hand at your open house is a great way to give people further information about the neighborhood. Look for examples of active, pending, and sold comps to bring along with you. This way, you can be prepared to help your potential buyers find exactly what they’re looking for – even if it isn’t the home you’re showing!


When it comes down to it, the way you host an open house is completely up to you! Try different things and see what helps you find the most success… and have fun with it!

Posted on October 14, 2019 at 8:03 pm
REMAX Metro | Category: Uncategorized

Creating Better Video Content with Your Phone!

Video is quickly becoming one of the most favored forms of content on social media. Luckily, you don’t need an entire team of videographers to get some good content for your own pages! It’s now easier than ever to take a quick video with your phone and share it with your friends and family. Improving your engagements is where it starts to become a bit difficult. Our suggestion? Improve the quality of your video with a few simple tips and tricks!


Although cameras are a wonderful way to take high-quality videos, they are oftentimes expensive and difficult to use. By providing your phone with a few extra pieces of equipment, you can mimic the quality of a camera for a fraction of the price! People are much more likely to engage with videos that look and sound good. Mountable lenses, microphones, and detachable stands are great tools for upping the quality of your video.


Another way to achieve this is by stabilizing the shot. How many times have you seen a Facebook video that you wanted to watch, but couldn’t enjoy because of how shaky it was? This issue can be immediately resolved with a miniature tripod! Not only does it eliminate an unsettled shot, but it allows you to film solo – no assistance from a friend is required! Whether positioned on a nearby desk or held at arm’s length, a tripod for your phone is the perfect way to keep your video playing smooth.


Even though the majority of smartphones have microphones already built in, they tend to have a few areas that need improving. An external mic usually reduces the amount of wind picked up in the recording. Limiting background noise works wonders for audio! Plus, you can point external mics in the direction of your source. There are many different kinds of microphones out there for smartphones, so shop around for the one that works best for you!


Utilizing your phone for video is perfect for communicating a genuine message to your audience. Overly advanced production can sometimes come across as aggressive and unengaging – not to mention the budget it often requires! Mastering video with your phone takes less time, less money, and less effort. Try using some of these tips to improve your video experience with ease!


Listed below are some of our favorite add-ons for smartphones:

Mini Tripod
Phone Clamp

Posted on October 9, 2019 at 5:47 pm
REMAX Metro | Category: Uncategorized

Clean Juice (St. Petersburg, Florida)


Organic, healthy eating is taking the world by storm! Many restaurants have the self-proclaimed title “100% organic,” but are not actually certified. Clean Juice is the only USDA-certified organic juice bar in the country! Although named for their juice, Clean Juice also offers smoothies, acai bowls, wellness shots, and signature greenoa™ bowls. The juice bar embodies the mission statement, “Healthy in body, strong in spirit,” through its inviting atmosphere and nutritious food.  Owners Glenn and Kim Gordon were thrilled to bring this principle to St. Petersburg, Florida. 


“Healthy in body, strong in spirit.”


The Gordon family opened its first Clean Juice bar in 2017 in Sarasota, Florida. Dylan Hopp, a close family friend of the Gordons and fiance to Tatum Gordon, dreamed of opening another branch in his hometown of St. Petersburg. Sadly, Dylan suffered from an unexpected and fatal brain aneurysm in March of 2019. The Gordon family honored his memory by fulfilling his dream in full. Located near the downtown area on 4th Street, Clean Juice St. Petersburg had its grand opening on July 27th. That day, the team raised over $9,000 for the Bee Foundation, an organization centered around the research and awareness of brain aneurysms. The family continues to share Dylan’s strong spirit by sporting the phrase, “better together.” 

Tatum, marketing coordinator and overseer of the establishment, sat with us to talk a bit about Clean Juice. One of the biggest attractions to the juicery is their selection of juice cleanse packages. Tatum explained that a one day cleanse consists of 6 different kinds of juices. This provides for breakfast, a midmorning snack, lunch, an afternoon snack, dinner, and dessert. “You’re getting all of your meals in one day – you’re just drinking them instead of eating them,”  she said. The Green juice is Tatum’s personal favorite. It consists of spinach, celery, kale, cucumber, ginger, and lemon. For non-juice drinkers, she recommends Orange, which has pineapple, turmeric, carrot, and oranges. Like the other juices and foods in Clean Juice, both Green and Orange are completely organic. 


“USDA-Certified Organic.”


However, obtaining the title ‘USDA-certified organic’ is no small feat. The certification process lasts six months and can be incredibly difficult to pass. Still, Clean Juice understood the importance of the title and followed every step in order to achieve it. Now, Clean Juice is the one and only USDA-certified juice bar in all of America. Tatum told us, “… anything in the store, when you walk in the door, you know it’s going to be organic – unless we weren’t able to source it.” If an organic ingredient is unavailable and a non-organic substitute must be made, Clean Juice vows to inform their customers. 

Ultimately, the goal is to promote health and cleanliness. This is why Clean Juice believes so strongly in the power of organic. Where organic ingredients enhance the success of a cleanse, non-organic ingredients interrupt a cleanse with harmful pesticides. When eating organic, you can 100% guarantee you’re not putting toxins in your body. “It makes the whole effort 100% more effective,” Ryan added. 


For a taste of something both delicious and nutritious, stop by Clean Juice on 4th Street today!

Posted on August 2, 2019 at 9:15 pm
REMAX Metro | Category: Uncategorized

Photo and Matterport with RE/MAX Metro!

Photography often plays a crucial role in the real estate world. Often times, agents use their phones to take a picture of a house and upload it right then and there. However, it can be far more effective to take it a few steps further. Do you want your listings to catch the eye of a potential client? 

Reach out to the experts from RE/MAX Metro’s Media Team, Krayer Zimring and Ryan Harris! While Ryan works primarily on the social media side of things, Krayer specializes in listings. He does everything from photos and to Matterport scans. RE/MAX Metro offers these services in-house for all agents!

One of our most impressive features is our in-house Matterport technology. With nine different lenses and both optical and infrared cameras, Matterport is sure to accurately showcase any home! The device builds out a dollhouse structure to virtually “walk-through” the listing online. “You literally feel like you’re inside the house,” Krayer said.  The owner of RE/MAX Metro, Rick Brown, brought Matterport in to give agents something both affordable and professional. “[It’s] honestly the lowest price point I have ever heard of anyone getting a Matterport scan,” Ryan mentioned. 

“You literally feel like you’re inside the house.”

When taking listing photos, our media team strives to make the home look the very best. They illustrate these houses in a natural environment whenever possible by focusing primarily on natural light. The team also utilizes different camera lenses depending on the size of the room. With us, the photographer always does his best to capture the room as accurately as possible. “That’s our goal,” Krayer said.  “To make it look as good as it possibly can.” For this reason, Krayer and Ryan recommend taking the time and money to use their services for most listings. 

However, some homes could actually disadvantage from detailed, high-quality photos. If the listing is on the smaller side, the photos might make the home look deceiving in size. In the same way, unflattering details may appear in the images of a “rough” listing. “Not every listing is going to be appropriate for it,” Ryan commented. Still, there are times where these recommendations might not apply. For example, a listing that has been on the market for a while may be worth boosting with professional photos. 

If ever there’s uncertainty in selecting their services for a particular listing, consult Krayer and Ryan for honest, practical advise! Their primary goal is to help you sell. With different kinds of in-house packages, you’re sure to get what you pay for. Contact them today to have your questions answered and your needs met! 

Posted on July 15, 2019 at 7:10 pm
REMAX Metro | Category: Uncategorized