Uncategorized December 9, 2019

Conquer your camera fears!


You may have noticed social media favoring video over other forms of content. Social media platforms are encouraging users to create their own videos to upload and share. For camera-shy users, this may seem daunting! However, there are ways to overcome video-stage-fright and find success in the meta of social media. Here are some of our top tips on creating great videos for camera-shy agents!



It can be tough to know the best ways to make videos when you’re just starting out. Luckily, you don’t have to reinvent the wheel! Keep your eyes peeled for videos you enjoy watching! Ask yourself what it is about the video you enjoy and see if you can replicate it. Over time, you’ll begin to develop your own voice and style from accumulating inspiration from other creators! Also, try to look for people making successful videos about things that relate to your industry. This will give you a kind of formula for perfecting your own videos!



The best way to get good at something is by actually doing it! Get out your phone or camera and press record – even if you’re not going to make a post! Your first take might be killer, but more often than not, you’ll end up throwing your first attempt and refining the message in later tries. And remember to have patience with yourself! The more you practice making videos, the more comfortable you’ll become. Learn by doing! 



Thankfully, your videos don’t need to be excessively long to be successful. In fact, shorter videos tend to perform better on social media sites like Facebook and Instagram. Before filming, try to think about what you want to say. Your first take is probably going to be the longest one! After a couple takes, your message should become more clear and concise. Whether talking about a listing, sharing a fun story, or promoting your favorite local business, try to keep the video around three minutes. Anything longer would be better suited for video-specific platforms (which is a whole other beast)!



As with any developing skill, it’s important to have patience and keep working at it. Improving your camera-confidence will allow for new and personalized ways to create content and keep your audience interested. See what works best for you and try to have fun!